OPTICAL WEBSITE - Search Engine Marketing or "Search Marketing".

Our Search Engine Marketing and Optimization will help connect your office with your target patients for the type of products and services you offer to increase your website's rank, traffic and ultimately your bottom line.

OPTICAL WEBSITE ANALYZATION

We will gather and digest information based on your input and our experience in order to ascertain the best strategy which includes analysis of your local competition that will improve your sites ranking. Along with other variables, we will take into consideration your location, the locations of your target audience and your local competitors location and targeted audience.

OPTICAL WEBSITE OPTOMIZATION (SEO)

WE will get your relevant pages indexed, optimize your indexed pages, headings, Meta description, Meta keywords, Images, Text/HTML ratio, XML Sitemaps, Geo Meta Tags, Backlinks, DMOZ, Yahoo! Directory, Social media links, Backlinks, Feeds, load time, safe browsing, ensure W3C validity, and so much more that can be mentioned here

OPTICAL WEBSITE MARKETING (SEM)

Referred to today as "Search Marketing", every search request is truly an opportunity for you to get in front of an internet user. This can be accomplished with programming, targeting your specialties and employing our optimization algorythyms in conjunction with the Social and Local Media Service and a budget controlled paid branding to connect with a user at the point of interest.

OPTICAL WEBSITE REPORTS

We will use these reports to keep you abreast and explain in plain English what your search engine marketing campaign is doing for you, and to isolate what it is not doing for you so we can improve. Here we will again ask for your input and combine your suggestions with our experience.

OPTICAL WEBSITE MAINTAINENCE

In a Search Engine Marketing campaign, you can not "set it and forget it". As your ranking improves we must keep a vigilant eye on your competitors and Search Engine Marketing Algorithms so we can refocus accordingly.
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